Public Relations (Community & Customer) (California)

Instructor: National Institute of Public Safety (National IPS)
Level: Beginner | Course Type: 100% Online | Duration: (4-Hours)
Certificate of Completion: Awarded Upon Completion.

Course Description

This California Bureau of Security and Investigative Services (BSIS) Public Relations (Community & Customer) Training is designed to equip security professionals with the essential skills to interact effectively with the community and customers. The course covers the vital areas of recognizing and addressing harassment and discrimination, understanding diversity, crisis intervention, and maintaining a professional presence at all times.

This fully online course provides a comprehensive overview of the core concepts that security professionals must be prepared to handle in their daily interactions with the public and clients. By the end of the course, you will have a stronger understanding of ethics, respect, and professionalism, while learning practical communication techniques for resolving conflicts and maintaining a positive environment.

What You’ll Learn

• How to recognize and address gender and racial harassment and discrimination

• The importance of respect and avoiding stereotyping in all interactions

• Effective verbal communication skills and crisis intervention techniques

• An introduction to diversity and its impact on community interactions

• How to identify and respond to substance abuse and mental illness situations

• The fundamentals of ethics and professionalism in the security industry

• How to maintain a command presence and proper appearance while on duty

• The importance of proper conduct in maintaining positive relationships with the public and clients

Why This Course Matters

As a security professional, you are often the first point of contact for members of the community and customers. Developing strong communication skills, understanding diverse perspectives, and maintaining a professional demeanor are critical to building trust and managing conflicts. This course will help you navigate these interactions with confidence, professionalism, and respect, making you a more effective and respected member of your security team.

Course Requirements

• Students must be at least 18 years old.

• Students should have already completed the 8-hour BSIS Powers of Arrest and Appropriate Use of Force course (online and in-person) required for licensure as a security officer in California, or have plans to complete it soon.

• This course can be paired with five other 4-hour BSIS continued education courses to help meet the 32-hour continuing education requirement set by the state of California.

Who This Course Is For

• Security professionals seeking to enhance their community and customer service skills

• Employers looking to train security staff on effective public relations and professionalism

• Individuals interested in learning how to improve communication, conflict resolution, and ethical conduct in security roles

✅ Enroll now and take the next step toward becoming a well-rounded, professional security officer with the skills to serve and protect your community.